How Much Does Dubizzle app development cost?

Nayan Sharma
AVP - Technology Presales
April 24, 2025
dubizzle app development cost
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Digital growth has silently changed the game: Classified Platforms. The days of flipping through the newspaper pages to find a used car or a cozy apartment are over. The internet has reversed the script, and platforms like Dubizzle are leading this revolution.

With its smooth interface and list of listings, Dubizzle is not just an app—it is the final destination for smart buyers, agitated entrepreneurs, and companies ready to explore the delivery market in the United Arab Emirates.

Here is a statistic that will cause your jaw to fall:

MENA DIGITAL ADVERTISING MARKET

According to Lucidity Insights, the Middle East and North Africa (MENA) digital advertising market is projected to grow from $6.63 billion in 2023 to $44.8 billion by 2032, with a CAGR of 23.9%. This growth is driven by increasing mobile and internet penetration, advancements in AI and ML for ad targeting, and a surge in social media use.

For companies, this is a gold mine waiting to be mined. Whether you are a startup with big dreams or an established brand that wants to scan your classifieds, building an app like Dubizzle is an opportunity.

But, what is the dubizzle app development cost?

Depending on the app’s complexity, features, and scalability, the Dubizzle app development cost typically ranges from AED 150,000 to AED 300,000 ($40,000 to $300,000). 

In this guide, we are deeply plunging into what boosts these costs, unzipping mandatory resources, breaking down expenses, exploring revenue models, and establishing a clear script to create a classified application that dominates. Prepare? Let’s start things diving.

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The Success Story of Dubizzle and How It Works

In the MENA region, Dubizzle has become one of the most highly utilized platforms for buying and selling goods and services. This UAE-based platform was the brainchild of JC Butler and Sim Whatley, who analyzed the gap in the expatriate real-estate market and created a platform that enables easy selling and buying.

Dubizzle

The success of Dubizzle is a testament to the MENA region’s expanding eCommerce and online marketplace trend. The platform has become a secure source of online sales and purchases, evident from the growing number of mobile users utilizing the Dubizzle app. According to a report by SimilarWeb, Dubizzle is currently the top-rated classified app in the UAE with a total of 7.6 million active users.

Key Players in the Classified App Market in UAE

The platform is active in several nations, including Kuwait, Bahrain, Oman, the UAE, and Egypt. Dubizzle’s success may be ascribed to its user-friendly interface, wide selection of categories, and capacity to safely and easily link buyers and sellers.

Users can create a profile on Dubizzle and publish free adverts for goods they want to sell or purchase. The app offers different categories of products and services, including real estate, automobiles, technology, home goods, jobs, and services. Users can browse the listings or use the search bar to look for particular things. Using the platform’s messaging feature, users can instantly connect with the seller if they see an item they’re interested in.

Must-Have Features for a Top-Performing Classifieds App like Dubizzle

When creating an app similar to Dubizzle, there are various key features that you should consider including. These Dubizzle app features will help to make your app stand out and provide users with a great experience.

Top Features of a Classified App like Dubizzle

User Registration: The user registration feature should allow users to register for an account through their email, phone number, or social network accounts. Users should be able to change their personal information, manage their profiles, and add profile pictures.

Search and Filters: This feature allows users to search for goods and services using keywords, categories, locations, price ranges, and other filters. Users can also remember their search queries and be notified when new items are posted.

Posting and Listing: This feature allows users to post and list goods for sale, along with photographs, descriptions, and prices. Users can update, delete, and mark things as sold on their listings.

In-App Messaging: Buyers and sellers can contact one another directly within the app using an in-app messaging system. This might make transactions easier and foster user trust.

Secure Payments: This intuitive feature offers users protected payment methods, such as PayPal, credit cards, and other payment gateways. It allows users to pay within the app while giving them access to receipts and transaction histories.

Reviews and Ratings: The reviews and ratings feature allows users to post reviews and rate buyers and vendors. In the community, this may contribute to the development of reputation and trust.

Alerts and Notifications: Send users alerts and push notifications for significant occurrences, such as new listings, messages, or transactions.

Social Sharing: Permit users to post links to their listings and collections on websites like Facebook, Twitter, and Instagram. This enhances user engagement and app traffic.

Implementing these buy-and-sell app features can help you build a unique app like Dubizzle. Let’s discuss the complete cost breakdown of a buy-and-sell app like Dubizzle.

How Much Does It Cost to Build an App Like Dubizzle? A Complete Breakdown

Building a marketplace app like Dubizzle requires strategic planning and budget clarity. The process requires planning and budget clarity, from classified ads and in-app chat to advanced filters and payment integration. Let’s break down the cost considerations based on app complexity, development stages, and effort estimations to help you plan your investment wisely.

Cost Analysis by App Complexity

The complexity of your app plays a major role in determining the Dubizzle app development cost. Here’s a general overview:

  • Basic Version (AED 110,000 – AED 220,000 / USD 30,000 – 60,000): Includes core features like user registration, listings, basic chat, and search functionality.
  • Moderate Version (AED 220,000 – AED 550,000 / USD 60,000 – 150,000): Adds enhanced UI/UX, media uploads, filters, real-time messaging, geo-location features, and admin controls.
  • Advanced Version (AED 550,000 – AED 1,100,000+ / USD 150,000 – 300,000+): This version offers a scalable architecture with real-time bidding, AI-powered recommendations, secure payment gateways, analytics, multilingual support, and third-party integrations.

Cost Analysis by Development Stages

Breaking down your budget by development stages gives you better visibility into where your investment is going. Here’s a detailed analysis of the cost to build an app like dubizzle as per its development phases:

Development Stage% of Total CostEstimated AED RangeEstimated USD Range
Planning & Requirements                  5%–10%AED 9,200 – AED 36,700$2,500 – $10,000
UI/UX Design                  10%–15%AED 18,400 – AED 55,000$5,000 – $15,000
Development (Frontend + Backend)                  50%–60%AED 92,000 – AED 220,000+$25,000 – $60,000+
Testing & Quality Assurance                    10%–15%AED 18,400 – AED 55,000$5,000 – $15,000
Launch & Deployment                        5%AED 9,200 – AED 18,400$2,500 – $5,000
Ongoing Maintenance (Annually)                    10%–20%AED 18,400 – AED 73,500+ per year$5,000 – $20,000+ /year

Formula to Estimate the Dubizzle App Development Cost

Use this straightforward formula to analyze the cost of Dubizzle app development:

App Cost = Total Development Hours × Hourly Rate

For example:

  • Hourly Rate: AED 100–370/hour ($25–100)
  • Total Development Hours: 400–1500+ hours (depending on features, platforms, and complexity)

So a moderately complex app needing 800 hours at AED 150/hour would cost:
AED 120,000 (approx. $32,700)

This formula is ideal for early budgeting and comparing proposals.

Time and Effort Estimates: What to Expect Across the Lifecycle

Developing a marketplace app usually spans a few months and involves a multi-functional team. The time and effort required also impact the Dubizzle app development cost greatly:

MilestoneDurationKey Responsibilities
Discovery & Planning2–3 WeeksMarket research, competitor analysis, feature scoping, and roadmap by BA & PM.
UI/UX Design3–5 WeeksWireframes, user journey mapping, and high-fidelity designs by UI/UX Designers.
Core Development12–24 WeeksFull-stack developers do backend architecture, API development, and mobile/web frontend.
Quality AssuranceParallel & Post DevManual and automated testing, bug fixes, and performance checks by QA engineers.
Launch Preparation1–2 WeeksFinal deployment, app store publishing, and go-live support by DevOps and PM.
Post-Launch SupportOngoingContinuous updates, performance monitoring, and feature upgrades by support engineers.

Factors Affecting the Dubizzle App Development Cost

The Dubizzle buy-and-sell app development cost is influenced by various factors, including the number of features in the app and how they are developed, third-party integrations, the tech stack chosen, and the development team’s rates.

Based on these factors, the overall cost of buy-and-sell app development is an average of AED 150,000 to AED 300,000. Again, these numbers are estimates and subject to change depending on the particular needs and complexity of the app.

Let’s examine the factors influencing the final Dubizzle app development cost analysis and estimation.

Key Cost Drivers Behind Dubizzle-Style App Development

Complexity of Design

A marketplace app like Dubizzle demands a smooth, intuitive design for various user flows—browsing, listing, messaging, and account management. The more interactive and customized the UI/UX, the more time it takes to perfect, adding to the final costs.

Backend Development Complexity

Dubizzle handles a vast amount of real-time data, user interactions, and content moderation. Building a scalable, secure backend with APIs, admin panels, and databases is one of the most technically intensive parts, requiring time, effort, and expenses.

Third-Party Integrations

The app integrates several external services, such as payment gateways, map APIs, social media logins, OTPs, and analytics tools. Each integration adds layers of complexity during development and testing, impacting the total Dubizzle app development cost estimation.

Security Measures

Since Dubizzle-like app development handles sensitive user information and payments, strong data encryption, secure authentication, and fraud detection are critical. Ensuring security at every level is a development priority that also influences the cost of buy-and-sell app development.

Compliance Measures

Apps like Dubizzle must adhere to data protection laws, local regulations, and digital commerce standards. Implementing compliance frameworks involves legal understanding and technical execution, further impacting the costs.

Platform Selection

Choosing between iOS, Android, web, or cross-platform affects the overall strategy and cost. Since Dubizzle is multi-platform, a similar app requires synchronized development across devices. Opting for hybrid frameworks can streamline Dubizzle-like app development, saving time and budget while ensuring broader reach.

Technologies Used

Incorporating advanced tech like AI-based recommendations, real-time notifications, or chatbots enhances functionality but requires deeper engineering expertise and development time, impacting the entire Dubizzle app development cost.

Feature Set Complexity

Dubizzle offers features like multi-category listings, in-app chat, bidding, user ratings, and ad promotions. The more feature-rich and dynamic the app, the more resources it takes to build and maintain.

Unseen Costs You Shouldn’t Overlook When Building a Dubizzle-Like App

While the initial buy-and-sell app development cost gets the most attention, it’s important to factor in several hidden or ongoing expenses that can significantly affect your overall budget over time. Here are some key behind-the-scenes costs to keep in mind:

The Hidden Costs Behind a Dubizzle-Like App You Need to Plan For

Continuous Maintenance & Feature Enhancements

An app is never truly “done.” Post-launch support is crucial for fixing bugs, improving performance, and rolling out new features to keep users engaged and satisfied. Without regular updates, even a well-built app can quickly become outdated or vulnerable to security risks.

Scalable Cloud Hosting & Backend Infrastructure

High user volume and content-heavy listings require robust hosting solutions. Ongoing server management, database optimization, and storage costs are key to seamless app performance. These infrastructure expenses scale with traffic growth, so early planning is vital.

Marketing, Growth & User Retention Strategies

Even the best app needs visibility. Budgeting for ASO, paid ads, social campaigns, and user engagement initiatives is essential to driving downloads and building a loyal user base. Strong marketing not only attracts users but also builds credibility in competitive markets.

Legal Compliance, Licenses & Regulatory Readiness

From user data protection to eCommerce regulations, staying compliant is non-negotiable. This involves legal counsel, software licenses, and documentation that protects your business and users. Failing to meet legal standards can lead to penalties, app store removal, or user distrust.

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Buy-and-Sell App Development Cost Optimization Strategies

Developing a feature-rich classifieds platform can be expensive. Still, with smart planning and the right development approach, you can significantly reduce your upfront and long-term costs to build an app like Dubizzle. Here’s how:

Smart Ways to Cut Costs When Building a Dubizzle-Style App

Build Smart, Start Small: Launch with an MVP

Rather than going all-in from day one, start with a Minimum Viable Product that includes only essential features like user registration, listings, and messaging. This approach lets you validate your concept in the real market while minimizing development risk and cost.

Define What Matters: Prioritize High-Impact Features

Identify and focus on the features that directly serve your app’s core value, such as search filters, category management, and secure communication. Avoid adding complex, non-essential features too early—they often delay launch and inflate costs.

Code Once, Launch Everywhere: Use Cross-Platform Frameworks

Tools like Flutter or React Native allow you to deploy your app across iOS and Android with a single codebase. This reduces development time and resources while maintaining a consistent device user experience.

Think Global, Build Smart: Partner with Offshore Experts

Collaborating with dedicated teams can significantly impact the buy-and-sell app development cost. It helps you better manage the Dubizzle app development while giving you access to top-tier talent. Ensure your chosen team understands your business model and is committed to transparency, quality, and timely delivery.

From Idea to Launch: How to Create an App Like Dubizzle

To create a buy-and-sell app like Dubizzle, you must have a strong strategic approach and a complete understanding of the classifieds market. Here are a few key steps to embark on your journey to a successful Dubizzle app development process.

How to Build an App Like Dubizzle

Conduct a Thorough Market Analysis

Validate your idea first by analyzing the issue through an in-depth market study and research. Before you decide to create an online classified app similar to Dubizzle, you need to understand who your target audience is, their pain points, and how your app can help them.

Choose the Type of Classified App

Various category types can be used in the context of classified apps like Dubizzle. Let’s examine these categories in detail:

Vertical applications: These apps focus primarily on a particular kind of good or service that solely targets a specific market. For instance, classified applications for cars, electrical appliance classified apps, and more.

Horizontal applications: These categorized apps deal with all kinds of ads, services, goods, and commodities. An illustration of a horizontal classified app is Dubizzle. Such app proprietors value a sizable clientele as well as significant sales volume.

The design of your Dubizzle app is a critical component of its success. Choose from the best eye-catching templates for creating an app similar to Dubizzle. Users are picky about the apps they use, so if one isn’t interesting enough to them, they’ll simply leave it. You must improve user experience and develop & design the app if you want users to continue using your app.

Move to Develop an App Like Dubizzle

Soon after the UI/UX of the app is finalized, the next step involves moving to the development phase. The experts create an MVP version of the Dubizzle-like app that demonstrates the core value proposition of the app, allowing future enhancements and iterations based on market validation and user feedback.

Initiate App Testing

The stages of testing and quality control ensure that the application runs properly and meets user expectations. To achieve this, the QA testers employ various forms of testing and automate the testing procedure. Additionally, they also involve users in the testing process to ensure that their feedback is incorporated into the final product.

Release Your App on Stores

After putting in countless hours of development and testing, it’s finally time to introduce your application to the world. Launch your buy-and-sell app like Dubizzle and monitor user engagement and satisfaction through in-app analytics tools. As your user base grows, be sure to respond promptly to any questions or requests they may have.

Check for Regular Updates

Upgrading the app with the newest technology is crucial for it to run seamlessly. Frequent upgrades and maintenance are also vital to keeping the app secure. Your development team should also ensure that the app’s technology stack is up to date to avoid compatibility difficulties with new operating system versions or devices. In general, the maintenance and updates process is essential to guaranteeing the longevity and ongoing profitability of the software.

Outperforming Dubizzle: Strategic Upgrades to Build a Superior App

If Dubizzle sets the benchmark, your goal should be to exceed it. By focusing on innovation, seamless user experience, and next-gen tech, you can craft a classifieds platform that truly stands out in the market.

How to Build an App That Outshines Dubizzle

Build an Interface Users Love

A clean, modern UI paired with intuitive navigation makes users feel instantly at home. Prioritize speed, readability, and simplicity to guide users effortlessly through the app. Use motion design, adaptive layouts, and gesture-friendly interactions to create an engaging and memorable experience.

Add AI-Backed Features

  1. Smart Personalization & Discovery: AI analyzes user behavior, preferences, and purchase history to deliver highly relevant product suggestions. This creates a more engaging and customized shopping experience that boosts conversion rates.
  2. Visual & Voice Search: Allow users to find products using photos or voice commands for intuitive, hands-free browsing. This would cater to modern consumer habits and improve accessibility and convenience.
  3. AI-Driven Fraud Detection: AI continuously scans transactions and user behavior to identify and flag potential fraud in real time. This helps build trust and keeps the platform secure for buyers and sellers.
  4. Sentiment Analysis: AI processes reviews and feedback to detect and analyze user sentiment and emerging trends or concerns. This insight helps brands improve products, customer service, and overall satisfaction.
  5. AI Chatbots & Virtual Assistants: Smart chatbots handle customer queries, recommend products, and assist with purchases 24/7. They improve response times, reduce support costs, and enhance the user experience.

Innovate Beyond Listings

Go beyond standard listing and chat features by introducing AI-powered recommendations, instant messaging, product verification, and advanced search filters. You can also explore video listings, auction-based models, or verified seller tags to boost credibility and engagement.

Use a Scalable, Smart Tech Stack

Opt for a robust cloud-based architecture with microservices, real-time data processing, and secure API integrations. This ensures your app remains fast and responsive as it scales. Incorporating AI/ML, predictive analytics, and enhanced cybersecurity will keep you ahead of user expectations and industry trends.

Revenue Models for an App Similar to Dubizzle

A sustainable revenue plan is necessary when developing an app like Dubizzle in order to make money. You can think about the following income sources for your app:

Exploring the Most Effective Revenue Models for Classified Apps

Advertisements

Displaying advertising within the app is a great way to monetize it. You can offer a variety of adverts, including native ads, sponsored listings, and banner ads, charging based on impressions, clicks, or conversions. Advertisers can choose and pay for premium ad placements to boost visibility.

Featured Listings

These listings provide premium positioning, enabling users to market their goods or services by being prominently shown in search results or particular categories. You can charge a fee for more visibility and a better possibility of luring customers.

Subscription Model

Introduce a subscription-based business strategy that provides users with extra services or advantages. You may provide a premium subscription that grants users access to exclusive listings, accelerated customer service, or enhanced search filters. For access to these premium features, users must pay a monthly charge.

Value-added Services

Offer users value-added services that they may choose from, such as professional photography for listing photos, highlighted advertisements on outside platforms, or help with writing catchy product descriptions. These value-added services are charged to users on a per-request basis.

Sponsored Content

Collaboration with companies or brands to advertise their goods or services within the app is known as “sponsored content.” This can apply to branded collections, suggested listings, or sponsored content. This visibility and promotion are purchased by businesses.

In order to choose the most appropriate revenue model(s) for your app, keep in mind to properly examine your target audience, competitors, and market dynamics. To maintain long-term sustainability, it is also critical to test and refines your revenue model based on customer input and market response.

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Develop an App Like Dubizzle With Appinventiv

The future of online marketplaces is promising, driven by exponential advancements in technology and shifting consumer demands. As digital ecosystems transform, the need for intuitive, user-centric apps like Dubizzle will intensify, offering efficient and versatile solutions for users.

Developing an app like Dubizzle with Appinventiv provides a streamlined approach to creating a high-performance marketplace. Leveraging our expertise in custom app development, Appinventiv delivers a robust platform with essential features such as real-time messaging, secure payment systems, and geolocation.

Throughout our decade of existence, we have worked with startups, enterprises, and Fortune 500 brands like Hukoomi, Empire App, KFC, IKEA, Dominos, Adidas, and others. You can check also out the portfolio section to get a glimpse of the type of projects we have dealt with.

An all-encompassing strategy that balances user experience and quality with financial considerations is necessary to build an app like Dubizzle.

Hire a mobile app development company in Dubai, like Appinventiv, to get the most out of your investment and build an app that has the potential to succeed in the cutthroat market. 

Connect with our experts now.

FAQs

Q. How to create an app like Dubizzle?

A. In order to make an app like Dubizzle that stands out in the competitive curve, it is crucial to hire the right mobile app development team that follows a lean and agile development methodology for building robust applications. Here are a few crucial steps to create an app like Dubizzle:

  • Market research and analysis
  • App designing
  • App development
  • Quality assurance and testing
  • App launching
  • Post-launch support and maintenance

Q. How much does an app like Dubizzle cost?

A. The Dubizzle app development cost might vary depending on a number of factors, including the choice of platform, the app’s complexity level, the hourly rates of the development team, and location. It typically costs AED 150,000 to AED 300,000.

However, the exact cost to build an app like Dubizzle will depend on the project’s unique requirements and the delivery schedule of the development team.

Q. How long does it take to develop an app like Dubizzle?

A. The time taken to create an app like Dubizzle can vary based on a number of factors, including the complexity of the app, the size, and expertise of the team, the platform, and the development technique. An app like Dubizzle might typically take six months to a year to develop. The actual schedule, however, will be determined by the project’s unique requirements and the development team chosen.

THE AUTHOR
Nayan Sharma
AVP - Technology Presales
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