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Mistakes to correct before launching your wearable app

By Shrikant Srivastava
May 4, 2020 4. min read
Last update on: July 15, 2020

Although wearable gadgets hog the limelight in every tech conference and meetups, it is the wearable applications that in actuality powers this attention. After all, they are the key to helping brands create connections with their users and provide the capability to analyze the massive amount of data that the wearable sensors push out with every user movement. 

It is safe to assume that if you are on this article, you are one of the visionary entrepreneurs who understand the importance of wearable technology in the business world. Along with the understanding of how the technology holds the potential to change how we play, work, and operate. 

Taking assumption one step further, I believe you have crossed the stage where you needed convincing on why to invest in wearable technology and you have realized that the future of the tech world lies in connectivity. A connectivity that wearable apps offer. 

Based on the assumptions set, let us take you one step closer to your wearable mobile app launch, by looking into the factors which can ruin your app’s chance to success. In other words, let’s cut to the chase on the wearable app obstacles standing in front of its revolution that must be addressed well within time before your wearable app strategy is brought into development and QA stage. 

If, in actuality, you are step behind and belong to the ideation stage where you are thinking about entering the wearable segment, head on to this article: Things to consider during wearable devices app development.

Wearable App Development Mistakes That Can Cost You Your Business 

1.  Developing on Today’s Top Sensors & Devices 

Overinvestment in the present day’s top hardware, although enticing, can be problematic in the time to come. You see, wearable technology, at present, is still finding strong use cases and supporting infrastructure. Meaning, the wearables that you see today will most likely get obsolete by the end of the third or fourth year. 

The very notion of connected intelligence showcases that the future of wearable devices lies in them going beyond mere connecting, sensing, and reporting. The smart wearable device must process the data independently and become an intelligent node which in itself can perform the activities around embedded processing, connectivity, and sensing. 

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Thus, if you are planning to invest in wearable app development, you should ensure that it is made of an intelligent node and has the potential to become a full-fledged computing ecosystem. With this end goal, if you limit your app idea on the device and and senor, it will prove to be a grave wearable app mistake

2.  Not Aligning Your Use Case With the Wearable Device 

Okay, this might sound contradictory. I know I just said that it’s one of the biggest Wearable app development mistakes to solely go by the present day’s top wearable device and create an application at the back of it. But it would also be a mistake to not align your use case with the devices. 

When consulting our wearable app seeking partners, we always tell them to create a table with devices on one side and use cases on the other. This way, it gives them a clear idea on how best they will be able to showcase the value of their solution. There are several questions that give a clarity on this front: Would people prefer to stand or sit when using the application? Will they be able to offer the distractions of AR glass? Will they be able to use the app in the office space? Etc. 

After deliberation, narrow down the options you have and decide between the available options accordingly. Cases like these are what drive product design company to conduct product discovery workshops and design sprints. These idea validation approaches help us decide the best fit on the basis of real users’ feedback. 

Now coming back to the point we started with, while it is true that going by the current hot device can be one of grave wearable app development mistakes, it is also true that your use case has to be aligned with the right device. So before you plan in the direction of wearable mobile app launch, what you have to pay 80% attention to is the app idea and its computational abilities and 20% on the wearable device. 

3.  Trying to Add a Lot of Feature-Set

Many a times entrepreneurs in the race to deliver a unique product fill their wearables with a lot of features and functionality sets. You might wonder how this could be a wearable mobile app development mistake. Let me explain. 

There are two things very wrong with this approach, as any specialized wearable app development company would tell you. 

  1. The real estate available on a wearable device is very limited. This means, if you add too much information or functionality set, users will either end up not using them or abandoning your application altogether. 
  2. The battery life of a wearable device is not as very strong and long-lasting as in a smartphone. So, when you load your wearable app with a lot of feature sets, you bring down the battery life even down. 

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Elaine Montilla from The Graduate Center said, “Don’t include every cool idea on version one. Always keep in mind that this is not the final product and leave room for improvements and upgrades in future releases. It all requires a continuous commitment to improvement.”

4.  Keeping Launch Date Above In-Depth Testing 

One of the biggest mistakes that you can do is hurry your wearable app developers into app launch with conducting proper tests on them. At the development stage every feature seems feature and viable, it is only after you test in a pool of prospective users you get to know the actuality of your app’s effectiveness. 

There are a lot of things that could be wrong with your wearable app. And I am not just talking about the security and privacy issues. You will have to ensure seamless connectivity between the hardware and your mobile application, ensure that there are zero bloatwares which would end up consuming a lot of users’ battery life, etc. 

When testing your wearable app as a system, you will have to remember that the ecosystem is made of hardware, software (your app) and wearability. Until you evaluate all these three domains together, you will never be able to fully emulate the complete user experience.

Shrikant Srivastava
Shrikant Srivastava
VP Technology
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